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--- contents:technology [2022-11-21 16:59] – created dawarner
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 ====== Technology ======
 **From The WESTbase Wiki, The Online Digital Marketing Resource.**
+===== The WESTbase Wiki's Contents: Technology =====
+For the purposes of this wiki, [[:Technology]] refers to Marketing [[:Technology]].
+Marketing **technology**, or "MarTech" for short, refers to any digital software or web-based tools that help with marketing efforts. Almost anyone working in digital marketing today makes use of MarTech to spread the word about brands and nurture relationships with customers.